Fira is delighted to share with you our new brand!

With exciting developments within the company, we felt it was time to refresh our identity to better reflect our core purpose: to craft beautiful spaces by placing people and nature at the heart of everything we do.

Our new logo encompasses Fira’s sustainability credentials, design expertise, and our commitment to community health and wellbeing.

The logo’s visual concept has been led by themes of:
– Nature and people
– Sympathetic flowing forms with ideas of protective canopies, cradling, and nurture
– Quality, craftmanship, and timeless creations
– Environments that last and grow over time
– The craft and significance of landscape architecture

“We wanted to balance the care and attention to detail — the hand-crafted nature of Fira’s work from the first design sketches to seeing the project completed on-site — with the energy and freshness of their approach. Ultimately, I wanted us to end up with a visual identity that reflected a highly-creative practice that care deeply about the work they do, the natural environment they work with and within, and the people they create their work for.” — Oli Bentley, Split

Fira would like to thank Oli Bentley and his team @Splituk and designer Adam Greasley of Oakfold for their thoughtful and creative designs, which are truly reflective of who we are, what we do, and where we are going.

Please keep an eye out for further exciting announcements.